How Much Does It Cost?

To find a price for your survey, visit our Target Market page and add your target criteria. You'll see the price and feasibility on the fly with our Sample Complexity Meter. 

While on the Target Market page you can input your screening criteria and an estimated incidence rate (IR) to determine the feasablity of your target audience. 

The price is also driven by the length of interview (LOI), which is how long it takes a respondent to complete the survey. Usually, this means the total number of questions programmed and the type of questions, but if you are using aytm logic to branch respondents, the LOI is based on the average logic path. The Sample Complexity Meter will follow you to the Survey Editor page and update real-time as you build out a survey.

Your total survey price is based on the complexity and market demand of the selected target audience, number and types of questions and other features. By default it includes 10 demographic traits are with every survey complete coming from our panel so you don't have to ask them separately.

If you have questions or would like to schedule a call to discuss your research project click the chat bubble at the bottom right or email us [e-mail]!