List Survey vs. Panel Survey

AYTM offers two types of surveys; List Surveys and Panel Surveys.

A Panel Survey is when you want to purchase our proprietary panel of respondents. We have reach to over 60MM+ respondents worldwide, you can read more about our panel here. We offer ten demographic traits with every Panel Survey so you don't have to include them in the body of your survey. Another benefit of surveying our panel is that you have the option to utilize our database of over 2,000 House Tags. House Tags are how we collected deep profiling on our proprietary respondents. If you need something more custom you can always add in a custom pre-qualification question. 

List Surveys allow you to use our platform and tools to conduct your study and send it to your own list of respondents, contacts, and emails. When you launch your List Survey we provide you with a live survey link, as well as a code that you can embed on a web-page or blog. For a List Survey, any demographic information you want to collect will have to be asked within your survey. You can use our pre-built demographic questions by activating them on the Target Market page. The questions will then populate within your survey for respondents to answer. The pre-defined questions cannot be altered; if you want to customize your demographic questions you can create your own in the body of the survey. 

Both survey options come complete with a statistics page of all the aggregated data and access to the same features.

If you have any additional questions about our surveys reach out to [e-mail] or click the chat bubble at the bottom right to start a conversation. We look forward to hearing from you!